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Obviously, this could be a bad thing, because they no longer have an office, and that just doesn’t sound good? But this also means that they’ll be saving money by doing so. Plus, there’s a listing for their old office.
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In another video from that same YouTuber, he talks about how Her Interactive still has the address that they’ve had for years on their contact page, but on their privacy policy page, they changed their address to a PO box. While this could be a bad sign and I don’t want to get my hopes up too high, I do have some hope that it might actually be a good sign that they are finally getting smart.Īnother thing that could either be worrisome or a good sign is that they changed offices. And if they’re going completely digital, and almost all of their games are on Steam now, it seems like maybe they’re modernizing and progressing.) But I do think that that’s better than not having any of your games sell. It mentions that HeR kind of fought putting their games on Steam, because Steam took too big of a cut of their money. (Which kind of a side note, kind of related, this article on Her Interactive is really interesting. Like I said, I love collecting the physical copies, but I don’t really use them, and younger people coming across the games will probably go for the digital version, probably even buying it directly from Steam. With a smaller, probably not very wealthy, company, it makes no sense for them to waste money on this. So many laptops these days don’t have CD/DVD drive, so many of their older games (and their newest game) have issues which can be especially hard with a disc, and so many stores don’t sell the physical games anymore. Go digital, spend less money on making physical games, etc. Although I absolutely love having physical copies of the games and other memorabilia, I also think that we are living in an increasingly digital world, and it only makes sense for them to get with the times. I think this could be the company taking a step in the right direction to make everything digital. So it seems like they might be stepping up their marketing which could be a good sign for the company. And, correct me if I’m wrong but, I don’t think that Her Interactive has really done this before. While it feels kind of slimy, it is effective when done right. It’s why so many websites will have flash sales, the biggest words will be “for a limited time only,” and sometimes they’ll tell you how many copies of the product there are left, how many people have it in their carts, or they’ll say “hurry now, less than 50 left!” Even if you realistically had a long time to buy that product or the company actually has a lot of the product left, they create artificial scarcity and manufacture panic so that you’ll make impulse purchases. As we have learned with the pandemic, and as marketers have known for decades, having people panic is a really effective way to sell something out. They’ll also be making money off the games that they otherwise would not be making money from. I agree with Nancy Drew Walkthroughs on YouTube that Her Interactive probably has to pay for storage to keep physical items, so by selling the games, they won’t have to pay for the storage. It makes sense that they want to honor Nancy Drew’s anniversary (the first book came out in April 1930), so maybe that’s why they chose this month? But I feel like that can’t be the only reason.
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I personally don’t believe that that is the only reason. ? We made it themed as collectibles but yes, once the physical units sell out, we don’t make anymore. The most accurate explanation is that we at HeR Interactive wanted to celebrate the month of April as Nancy Drew’s anniversary. Story Retold (LJ), on YouTube, works for Her Interactive and commented on that video in early April. But on the other, it could mean that they are trying to make the best financial decision that they can think of. On the one hand, it could be a last ditch effort to get whatever money they can before calling it quits. For starters, many of the physical games have been sold out for literal years because they only make a set amount of physical copies. I watched a YouTube video that said that while this may seem like a bad sign, it might not be.
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Starting with the past couple of weeks, HeR is selling all of the physical copies of their games, as well as some other products (like their physical puzzles). Her Interactive has answered a few fans and said that they were working on a game, but who knows what that really means? To get a semblance of an idea, let’s do a deep dive. As of yet, there’s no proof that there’s going to be a 34th game.